Stop RTO: How WhatsApp Saves Indian E-commerce
Stop RTO: How WhatsApp Saves Indian E-commerce For Indian e-commerce sellers, Return to Origin (RTO) is the silent profit killer. You’ve spent money on marketing, picked the product, packed it with care, and shipped it—only for the courier to return it because the customer wasn’t available or, worse, “changed their mind” upon delivery. In India, […]