SMS or WhatsApp? Telegram or RCS? Discover the ultimate guide for businesses choosing between SMS and messaging apps. Learn about open rates, costs, and the best use cases for each channel in 2025.
In the fast-paced digital economy, “timing” isn’t just a factor—it’s the only factor. Imagine a customer abandons their cart at 2:00 AM. If you wait until your marketing team starts at 9:00 AM to send a reminder, that lead is already cold.
In India, a mobile phone is more than just a communication device; it’s a constant companion. With over 1.2 billion mobile subscribers, the potential for SMS marketing is staggering. However, India is also a land of immense diversity, unique cultural rhythms, and strict regulatory frameworks like the TRAI (Telecom Regulatory Authority of India) guidelines.
SMS Marketing KPIs You Should Track, SMS (Short Message Service) marketing is the powerhouse of immediate communication. With nearly 98% open rates and messages typically read within the first three minutes of receipt, it offers an urgency and directness no other channel can match.
Far far away, behind the word moun tains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of
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