Common Mistakes Indian Businesses Make with SMS Campaigns — And How to Avoid Them
SMS Campaigns for Indian Businesses, The Indian mobile landscape is one of the most dynamic in the world. With over 1.2 billion mobile subscribers, SMS marketing offers an incredible 98% open rate, significantly outperforming email. However, the Indian regulatory environment, governed by the Telecom Regulatory Authority of India (TRAI), is also one of the strictest. […]
