SMS Marketing KPIs You Should Track, SMS (Short Message Service) marketing is the powerhouse of immediate communication. With nearly 98% open rates and messages typically read within the first three minutes of receipt, it offers an urgency and directness no other channel can match.
How to Build a High-Performing SMS Campaign Funnel, SMS marketing remains one of the most powerful yet underutilized digital marketing channels. With 98% open rates, lightning-fast message delivery, and broad smartphone penetration, SMS is uniquely positioned to cut through the noise. But sending a few promotional messages isn’t enough. To truly maximize conversions, brands need […]
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